Full Job Description
Job Title: Digital Content Strategist
Location: Overland Park, Kansas
Company Overview
ABC Tech is a renowned leader in the tech industry with a commitment to innovation, creativity, and excellence. Our company has consistently been recognized for our cutting-edge products and our ability to exceed customer expectations. With a dynamic team based in Overland Park, we leverage technology to transform businesses and connect people worldwide. We are currently seeking a talented Digital Content Strategist who can elevate our brand, resonate with our community, and push creative boundaries.
Position Summary
As a Digital Content Strategist at ABC Tech, you will play a vital role in shaping our brand narrative and ensuring that our messaging aligns with our overall strategy. You will be responsible for developing, executing, and managing content strategies that engage, inform, and inspire our audience across various channels. This is not just a job; it’s a chance to make a significant impact in a fast-paced environment.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that aligns with the company's goals and objectives.
- Collaborate with marketing, sales, and product teams to create compelling content that enhances brand visibility and drives engagement.
- Conduct thorough market research and audience analysis to identify trends and insights that inform content creation.
- Oversee the content calendar, ensuring timely delivery of posts across all digital platforms, including social media, blogs, and email campaigns.
- Utilize SEO best practices to optimize content for search engines and enhance discoverability.
- Monitor and analyze content performance using analytics tools, adjusting strategies based on performance data to maximize engagement.
- Manage content creation by collaborating with writers, designers, and other content producers to maintain quality and consistency.
- Stay updated on industry trends, emerging technologies, and competitive landscape to keep our content relevant and engaging.
- Engage with our community online, responding to comments and messages to foster brand loyalty.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital content strategy or related role, preferably within the tech industry.
- Demonstrated expertise in crafting high-quality, engaging digital content.
- Proficient in SEO, Google Analytics, and content management systems.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Strong project management skills with the ability to work on multiple projects simultaneously under tight deadlines.
- Experience with social media marketing and familiarity with social media platforms.
- Ability to work collaboratively within a team as well as independently.
- Creative thinker with a passion for storytelling and brand engagement.
What We Offer
At ABC Tech, we believe our employees are our greatest asset, and we strive to create a vibrant workplace that allows you to thrive. We offer:
- A competitive salary and comprehensive benefits package, including health, dental, and retirement plans.
- Flexible working hours and remote work options to support work-life balance.
- Opportunities for professional development and career growth.
- A collaborative and creative work environment where your ideas and input are valued.
- Regular team building and social events to foster a strong company culture.
Why Overland Park?
Overland Park, Kansas, is consistently ranked as one of America’s best places to live, offering a perfect blend of urban amenities and suburban tranquility. With a low cost of living, excellent schools, parks, and vibrant community activities, Overland Park provides a fantastic backdrop for your professional journey. Enjoying easy access to Kansas City’s business landscape, cultural attractions, and recreational opportunities, you’ll find that Overland Park is not just a workplace; it’s a place to call home.
How to Apply
If you're passionate about digital content strategy and eager to contribute to the success of a leading tech company, we would love to hear from you! Please submit your resume along with a cover letter detailing your relevant experience and explaining why you would be a great fit for the Digital Content Strategist position at ABC Tech.
Join us at ABC Tech and be a part of a forward-thinking company that values innovation, creativity, and the power of effective communication. Together, let’s shape the future of technology!